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| 1 | <?php |
| 2 | /** |
| 3 | * Jingga |
| 4 | * |
| 5 | * PHP Version 8.1 |
| 6 | * |
| 7 | * @package phpOMS\Business\Marketing |
| 8 | * @copyright Dennis Eichhorn |
| 9 | * @license OMS License 2.0 |
| 10 | * @version 1.0.0 |
| 11 | * @link https://jingga.app |
| 12 | */ |
| 13 | declare(strict_types=1); |
| 14 | |
| 15 | namespace phpOMS\Business\Marketing; |
| 16 | |
| 17 | /** |
| 18 | * Net Promoter Score |
| 19 | * |
| 20 | * The net promoter score is a basic evaluation of the happiness of customers. |
| 21 | * Instead of customers the NPS can also be transferred to non-customers. |
| 22 | * |
| 23 | * @package phpOMS\Business\Marketing |
| 24 | * @license OMS License 2.0 |
| 25 | * @link https://jingga.app |
| 26 | * @since 1.0.0 |
| 27 | */ |
| 28 | final class NetPromoterScore |
| 29 | { |
| 30 | /** |
| 31 | * Score values |
| 32 | * |
| 33 | * @var int[] |
| 34 | * @since 1.0.0 |
| 35 | */ |
| 36 | private array $scores = []; |
| 37 | |
| 38 | /** |
| 39 | * Add score. |
| 40 | * |
| 41 | * @param int $score Net promoter score |
| 42 | * |
| 43 | * @return void |
| 44 | * |
| 45 | * @since 1.0.0 |
| 46 | */ |
| 47 | public function add(int $score) : void |
| 48 | { |
| 49 | $this->scores[] = $score; |
| 50 | } |
| 51 | |
| 52 | /** |
| 53 | * Get total NPS. |
| 54 | * |
| 55 | * Values of > 0 are considered good and above 50 is considered excellent. |
| 56 | * Remark: Amazon had a NPS of 69 in NA in 2016 |
| 57 | * |
| 58 | * @latex NPS = Promoters - Detractors |
| 59 | * |
| 60 | * @return int Retunrs the NPS |
| 61 | * |
| 62 | * @since 1.0.0 |
| 63 | */ |
| 64 | public function getScore() : int |
| 65 | { |
| 66 | $promoters = 0; |
| 67 | $passives = 0; |
| 68 | $detractors = 0; |
| 69 | |
| 70 | foreach ($this->scores as $score) { |
| 71 | if ($score > 8) { |
| 72 | ++$promoters; |
| 73 | } elseif ($score > 6) { |
| 74 | ++$passives; |
| 75 | } else { |
| 76 | ++$detractors; |
| 77 | } |
| 78 | } |
| 79 | |
| 80 | $total = $promoters + $passives + $detractors; |
| 81 | |
| 82 | return $total === 0 ? 0 : ((int) ($promoters * 100 / $total)) - ((int) ($detractors * 100 / $total)); |
| 83 | } |
| 84 | |
| 85 | /** |
| 86 | * Count detractors |
| 87 | * |
| 88 | * Detractors are all ratings below 7. |
| 89 | * |
| 90 | * @return int Returns the amount of detractors (>= 0) |
| 91 | * |
| 92 | * @since 1.0.0 |
| 93 | */ |
| 94 | public function countDetractors() : int |
| 95 | { |
| 96 | $count = 0; |
| 97 | foreach ($this->scores as $score) { |
| 98 | if ($score < 7) { |
| 99 | ++$count; |
| 100 | } |
| 101 | } |
| 102 | |
| 103 | return $count; |
| 104 | } |
| 105 | |
| 106 | /** |
| 107 | * Count passives |
| 108 | * |
| 109 | * Passives are all ratings between 7 and 8 (inclusive) |
| 110 | * |
| 111 | * @return int Returns the amount of passives (>= 0) |
| 112 | * |
| 113 | * @since 1.0.0 |
| 114 | */ |
| 115 | public function countPassives() : int |
| 116 | { |
| 117 | $count = 0; |
| 118 | foreach ($this->scores as $score) { |
| 119 | if ($score > 6 && $score < 9) { |
| 120 | ++$count; |
| 121 | } |
| 122 | } |
| 123 | |
| 124 | return $count; |
| 125 | } |
| 126 | |
| 127 | /** |
| 128 | * Count promoters |
| 129 | * |
| 130 | * Promotoers are all ratings larger 8 |
| 131 | * |
| 132 | * @return int Returns the amount of promoters (>= 0) |
| 133 | * |
| 134 | * @since 1.0.0 |
| 135 | */ |
| 136 | public function countPromoters() : int |
| 137 | { |
| 138 | $count = 0; |
| 139 | foreach ($this->scores as $score) { |
| 140 | if ($score > 8) { |
| 141 | ++$count; |
| 142 | } |
| 143 | } |
| 144 | |
| 145 | return $count; |
| 146 | } |
| 147 | } |